Dana White Net Worth (2024)
Lifestyle | Earnings | Biography


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Dana White Net Worth, Earnings & Biography: Dana Frederick White Jr. is an American businessman, fight promoter, and has a whopping net worth of $500 Million.

Dana While is best known for his role as the President of the Ultimate Fighting Championship (UFC) a mixed martial arts (MMA) organization, which is the largest of its kind in the world.

This is a cool story, from back-alley bouncer to multi-millionaire.

This fighter fought tooth and nail (literally) to get on the high horse he’s riding now.

Let me guess, you wanna know more?

I have the scoop for that.

In this article we’re going to be diving deep into Dana White’s net worth – we’ll be looking at:

  • Whites Early life
  • How He Made His Fortune
  • Business Deals, Family and Personal Life
  • Whites’ House, Cars, Motor Bikes and Jet!
  • How He Likes To Spend His Money
  • And lots more…

Much more…

My favorite part? 

It’s where he turned 180 degrees in 5 years. From working odd jobs here and there to being President of a $4 Billion company – that quick. 

Seconds out, ready for round two?

Let me take you for a ride…

Who Is Dana White?

How did this wrestling icon come about, anyway? 

Dana White Jr. was born in Manchester, Connecticut on the 28th of July, 1969. 

The young chap was the son of June and Dana White Sr. with a little sister named Kelly. 

They were raised by their mom most of their childhood years. 

At the tender age of 17, Dana White started to get into boxing. 

DanaWhiteNetWorth1 1

He graduated from Hermon High School in Maine in 1987. 

White wasn’t much of a school boy, lemme tell you that…

He started college twice and dropped out during the first semester each time, once at Quincy College and once at UMass Boston. 

Want to know more? Read it in Dana White’s Bio

Gender: MaleNet Worth: $500 Million
Profession: Businessman and the current President of the UFCRelationship Status: Married (to Anne Stella, 1996)
Date of Birth: July 28, 1969 [currentage]Children: 3
Nationality: AmericanUpdated: 2024

What Is Dana White Net Worth?

Dana White Net worth is an incredible $500 Million as of 2024.

When the Ultimate Fighting Championship sold out to William Morris Endeavor in 2016, White owned 9% of the UFC.

Dana had previously sold the majority to the Fertitta brothers. After taxes (yes we all have to pay them), White’s 9% cut from the deal was estimated at $360 million.

Not bad for an ex bouncer!

Dana White Net Worth By Year

YearNet Worth $
2002$ 200 000
2014$ 195 000 000
2016$ 200 000 000
2017$ 300 000 000
2020$ 500 000 000
Total$ 500 000 000

Dana White’s Earnings By Year

YearEarnings $
2014$ 15 000 000
2017$ 20 000 000
Total Earnings$ 20 000 000

With a reported salary of $20M, this ultimate fighter is raking in the dough!

Business Ventures, Endorsements & Products

Dana White Business

Ultimate Fighting Championship (UFC) | President. 

Like any fighter, Dana White is focused on winning. 

Being in the UFC made Dana White famous. 

However, the lap of luxury didn’t start as flashy as it sounds.

In fact, White was just working as the manager of Tito Ortiz and Chuck Liddell.  

But that all changed when he met Bob Meyrowitz.  

Bob Meyrowitz is the owner of the parent company of the Ultimate Fighting Championship, Semaphore Entertainment Group. 

Dana contacted his childhood friend, Lorenzo Fertitta, when he learned that Meyrowitz was looking to sell the UFC.

Fertitta was a bigshot.  

Big enough to buy the UFC for $2M.

He’s an executive and co-founder of Station Casinos.

He’s also the former commissioner of the Nevada State Athletic Commission. 

Lorenzo and his older brother Frank acquired the UFC – which became a subsidiary of Zuffa. 

With White as president, their luck began. 

It was a case of starting from the bottom… literally. 

All they had at first was the brand name “UFC” and an old octagon when they bought it. 

The previous owners were so buried in bankruptcy they stripped all the company’s assets.

It was so bad that the UFC.com website had been sold to a company named “User Friendly Computers.”


But the big boss transformed UFC in just a few years.

Overtime with Dana as President, the UFC turned into a highly successful business.

It’s gross revenue skyrocketed to $600 Million in 2015. 

As Zuffa was sold to a consortium of investors led by WME-IMG for $4.025 billion, White owned 9% of the company as of July 2016.

In this deal alone, Dana netted 9% of $4.025 BILLION…

…you do the math.

In 2017, the UFC publicized the “Dana White’s Contender Series.” 

It allowed up and coming fighters the chance to showcase their talents in the hopes that one day they would compete in the UFC.

Contenders from all around flocked to UFC as they came to blows for the ultimate honor of Mixed Martial Arts! 

Due to the ‘smashing’ results, White signed a new contract to remain president of the UFC for the next 7 years. 

On that same date, March 18, 2019, UFC signed a massive deal with ESPN.

In case you might be wondering…

… who is the owner of UFC?

It’s these 4 massive companies: Endeavor, Silver Lake Partners, Kohlberg Kravis Roberts, and MSD Capital. 

White is their key person though. 

Dana White Controversies and Litigation

Dana White Controversies

We’re not through yet. 

This is the part with the lions share of cattiness! 

Dana White and the Sex-Tape

Et Voila!

Dana White had his fair share of embarrassment as a leaked sex-tape emerged. 

A prostitute from Brazil taped her moments with Dana White without his consent around 2014. 

The stripper revealed that she and Dana had been meeting for months during his marriage. 

As if that wasn’t enough, but no… 

Another party comes in to play the game even better. 

The stripper’s live-in boyfriend tried to extort money from the famous UFC President.

The two and their crazy plan resulted in a lawsuit against the boy toy filed by none other than White. 

Now, this became a fight outside the octagon.

To continue, on April 3, 2020… 

A civil suit against Dana White was filed, claiming he offered the boyfriend money to persuade him to plead guilty. 

Of course, White has denied such allegations. 

According to the complaint, White paid $10,000 to the stripper to dance and have sex with him.

Worth it?

You decide…

How Dana White Spends His Money


Dana White’s infamous love for gambling has led to a ban from the Palms Casino after winning $2 Million in one night.

That money isn’t even the most White has won.

He claimed on record that he’s won as much as $5 Million and lost as much $1 Million. 

When he gambles, he gambles with the intent to wager a lot of money. 

The bigger the risk, the higher the thrill. 

What led him to Vegas in the first place might be the reason he’s such a big gambler. 

White said that during his time as a personal trainer in Boston, an Irish Mob shook him down with threatening demands for money. 

He packed up and left for Vegas the next day.

Dana White Family

Dana loves his family so much. 

He pays a penalty of $2500 every month for refusing to take down a pool with a built-in waterfall in the backyard of his Las Vegas home because his kids “love it.”

In 2013, a man-made miracle happened. 


… in Las Vegas. 

In an effort to give his Children an unforgettable white Christmas, White imported snow – enough to cover his driveway. 

The price for that? 

We don’t know either. 

We can only imagine. 

Dana White’s children are very lucky rascals. 

Dana White Houses

How to spend like a millionaire 101.

According to a 2016 article from The Money Wizard, Dana purchased a 5,966 square foot house for $1.95 million from his friend and co-owner of the UFC, Frank Fertitta.

Then, after the UFC’s sale for $4 billion in 2016, Dana went on a house-buying extravaganza:

  • In October 2016, he purchased a 7,700 square foot home for $1.8 million
  • In January 2017, he purchased a 5,500 square foot home for $2.4 million
  • And in March 2017, he purchased a 4,700 square foot home for $2 million

All four houses sit near to each other in his Las Vegas backyard.

This ensemble made Dana’s large collection of homes pretty astounding!

This UFC Prez is going all out!

Dana White Houses

The area on the lower right of the photo above is considered his main home. 

It’s the largest with a total of 7,737 square-feet of space. 

On the other hand, the quarters on the lower left has been demolished to make way for a guest home currently under construction as an improvement to the main building. 

Dana White Houses

The property also has a new pool built to replace the old one. There are also plans to convert one of the lots into a wellness center. 

Well – What can you expect from the rich guy who owns the UFC and has a net worth of $500 Million?

Dana White Cars

Ferrari Testarossa

Dana White Cars

Black Ferrari Spider F430

Dana White Cars

Datsun B210

Dana White Cars

Plymouth Barracuda

Dana White Cars

BMW M6 Gran Coupe

Dana White Cars

Defender Works V8 70th Anniversary Edition

Dana White Cars


Dana White Cars

Dana White Motor Bikes

Custom made 20k Harley

Dana White Bikes

MV Agusta F4

Dana White Bikes

Custom made Ducati

Dana White Bikes

Dana White Aeroplanes 

Bombardier jet

Dana White Aeroplane

Dana White Philanthropy

Giving & Sharing

In 2010 Billy Baker, a reporter from Boston Globe, stated that during his trailing of Dana White, the President is said to keep bundles of hundred dollar bills with him and randomly hands them out to people doing simple polite tasks like pushing elevator buttons or holding doors. 

He donated $100,000 to his high school.

In 2010, White also helped a Tiger Muay – a Thai fighter’s daughter needing a liver transplant – by covering all her hospital fees. 

He’s also rumored to spend $100,000 a month on gratuities ALONE. 

It’s heartwarming to hear about the financially-fortunate being super-generous to those in need. 

And we need more of that in these hard times. Kindness is always worth more than dollars, guys.  

Kindness is always worth more than dollars, guys

10 Financial Lessons From Dana White

  1. “Every one of us is a fighter… You’ve gotta get up and fight through that bull$#t, every day. You have to.” – Dana White
  2. “If you’re dreaming of F-You money, you’re in the wrong place already… I just made more money than I ever dreamed I would make. I don’t want to leave.” – Dana White
  3. “Once you break out of that and you find what it is that you truly love to do, it’s really not working. It’s actually fun. And you enjoy every day of your life.” – Dana White
  4. “What’s the worst thing that can happen if you try?” – Dana White
  5. “I always knew two things. If I brought these athletes in and you met them, you would realize the type of people they are, and they’re not who you expect them to be… And if I could take you to the live event, I gotcha.” – Dana White
  6. Flexibility is everything. You need to be adaptable. And you need to be ready for the uncertainty. Be flexible. 
  7. Networks Matter. As the saying goes, “It’s not what you know, but who you know…”
  8. Life is too short to ignore your passions. 
  9. Seek wisdom from the experienced
  10. No matter what you do, you’ll have haters.

Frequently Asked Questions (FAQs)

What percent of the UFC does Dana White own? 

As of May 2020, Dana White owns 9%.

Does Dana White know Martial Arts?

He doesn’t dabble much in MMA. He does best managing it, not fighting in it.

Who is the top paid UFC Fighter?

Connor McGregor with the highest career earnings directly from UFC fights with approximately 12 million U.S. dollars.

How much is the UFC worth today?

$4 Billion

What is Dana White’s salary?

$20 million per year

Summary: Dana White Net Worth

So there you have it…

…the bits and pieces and everything Dana White! 

Gotta hand it to this bigwig (or should I say skinhead?)… 

To have the world at his feet, he needed to bear the weight of it first. 

I’m sure there’s a lot we can learn both from his mistakes and his successes.

I hope you enjoyed this article – you might also want to check out Dana White’s Bio, and the best Dana White memes.

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