Simone Biles Net Worth 2026: How the GOAT Gymnast Built $25M

On This Page

• What Is Simone Biles’ Net Worth?
• How Does Simone Biles Make Money?
• How Did Simone Biles Build Her Fortune?
• What Does Simone Biles Own?
• 🏠 Real Estate
• 🏆 Brand Portfolio
• 🚗 Lifestyle
• Simone Biles’ Business & Investments
• How Does Simone Biles Compare?
• Why Simone Biles’ Fortune Keeps Growing
• Net Worth: Year by Year
• Connected Wealth
• Top Takeaways to Success
• Frequently Asked Questions

You already know Simone Biles is the greatest gymnast alive. What you probably don’t know is that gymnastics itself pays almost nothing, and nearly her entire fortune comes from somewhere else.

Here’s the reality: Biles is worth an estimated $25 million, and only a sliver of that came from competing. The most decorated gymnast in history turned her dominance into blue-chip endorsements that pay her millions a year, whether or not she ever competes again.

In this breakdown, you’ll discover:

• Why competition earnings are almost a rounding error in her fortune
• The Athleta deal that made her a brand collaborator, not just a face
• How 11 Olympic medals became commercial leverage
• The signature product line that sold out in hours
• What Biles actually earns from endorsements each year
• The “endorsements over prize money” playbook that fits any pro athlete

And that is barely the half of it. Let’s dig in.

What Is Simone Biles’ Net Worth?

Simone Biles’ net worth is an estimated $25 million in 2026, according to public reporting from Forbes, Celebrity Net Worth, and others. That fortune is built overwhelmingly on endorsements, because elite gymnastics offers little direct prize money.

That figure is an estimate rather than an audited statement, and different outlets land in a similar range. Biles’ wealth has grown quickly with each Olympic cycle and each new brand deal, so treat $25 million as a well-researched approximation that reflects her earning power more than a fixed balance.

How Does Simone Biles Make Money?

Biles’ income is an endorsement portfolio with a thin competition layer. The main streams:

• Blue-chip endorsements. Her biggest income by far comes from brands like Athleta, Visa, and United Airlines, plus deals with the likes of Uber Eats. Reporting indicates she earns roughly $5 to $10 million a year from partnerships.
• Signature products. Her Athleta partnership includes a signature leotard line that sold out quickly, turning her name into a product, not just an ad.
• Competition and tours. Gymnastics pays relatively little, but Biles earns from events and post-Olympic tours and exhibitions.
• Appearances and speaking. Her fame makes her a premium draw for appearances and events.
• Media deals. Documentaries and media projects have added to her income and profile.
• Real estate. Biles and her husband have made real-estate investments together.

The lesson is stark: in one recent year, reporting suggested only a small fraction of her multimillion-dollar earnings came from competition. The rest came from her brand.

How Did Simone Biles Build Her Fortune?

Biles built her fortune by becoming so dominant that brands had no choice but to line up. She burst onto the scene at the 2016 Rio Olympics, winning four golds, and cemented her status at the 2024 Paris Games, adding three more golds on the way to 11 total Olympic medals.

Here’s how she did it: that dominance made her the most decorated gymnast in history, and unmatched excellence gave her rare leverage in endorsement talks. She used it. In 2021 she ended her deal with Nike and signed with Athleta, a move that made her a collaborator and brand face rather than just a sponsored athlete.

The result is a fortune that keeps compounding regardless of any single competition. That commercial power places her among the fastest-rising names on our richest Olympians list and the broader richest athletes ranking.

What Does Simone Biles Own?

Biles has built a comfortable life anchored by real estate and a growing brand portfolio, alongside her husband, NFL player Jonathan Owens.

🏠 Real Estate

Biles and Owens have made several real-estate investments together, including property tied to their life in Texas. Real estate has become a way to convert her endorsement income into lasting assets.

🏆 Brand Portfolio

Her most valuable holdings are effectively her endorsement relationships and signature products, especially the Athleta partnership with its leotard line. These deals are the engine of her wealth.

🚗 Lifestyle

Biles lives well but has built her image around excellence and authenticity rather than extravagant display. Her spending reflects a young athlete converting fame into stable, long-term assets.

Simone Biles’ Business & Investments

Strip away the gymnastics and Biles looks like a one-woman endorsement powerhouse. The centerpiece is her Athleta deal, signed after she left Nike in 2021. Rather than a standard sponsorship, it made her a design collaborator with a signature leotard line, and that product sold out in hours, proving her name moves merchandise.

Beyond Athleta, she carries a stack of blue-chip partners, Visa, United Airlines, Uber Eats, and others, that reportedly pay her roughly $5 to $10 million a year combined. She has also earned from documentary and media projects that deepen her brand, and she and her husband have invested in real estate.

By the way, one of her smartest moves wasn’t a deal at all. When Biles prioritized her mental health at the Tokyo Olympics, withdrawing from events to protect herself, many assumed her commercial value would drop. The opposite happened. Sponsors stood by her, and the moment strengthened her authenticity and connection with fans, which is exactly what modern brands pay for.

How Does Simone Biles Compare?

Biles’ $25 million stands out because gymnastics almost never produces wealthy athletes. The comparison is with her own sport’s history.

Predecessors like Nastia Liukin and Gabby Douglas won Olympic gold and earned well, but none built the sustained commercial machine Biles has, largely because none dominated as long or as completely. Biles’ combination of unmatched achievement and long-term brand deals puts her far ahead of nearly every gymnast in earning power. Against athletes in richer sports, her fortune is smaller, but for a gymnast it is extraordinary.

Think about it: Biles proved a gymnast could build real wealth, in a sport designed to pay its stars almost nothing. For the full picture of how she ranks, see our richest Olympians list.

Why Simone Biles’ Fortune Keeps Growing

What keeps Biles’ net worth climbing is that her income doesn’t depend on competing. Her endorsements pay her millions a year whether or not she’s on the mat, and her signature products generate revenue on their own.

Her trajectory, from roughly $6 million in 2018 to $25 million in 2026, tracks her rise to undisputed greatest of all time and the brand deals that followed. That is the “endorsements over prize money” playbook in its purest form: win enough to become undeniable, then let the brand pay you long after the scoreboard stops. For the full ranking, see our richest Olympians list.